Today marks the official launch of something we’ve been planning for a long time – The Passive Income Project.
It’s an idea that’s been sitting in my Microsoft To Do for a couple of years, then scribbled out in stages, reshaped, rethought, and nearly launched more times than I can count. And now… it’s finally live.
So, What Took Me So Long?
When I first conceived this project, the idea was simple:
Could we create $100,000 in passive income by setting something up once, and then letting it earn for us over time.
We wanted to document the whole journey. Not as a course. Not behind a paywall. Just real, transparent, honest work – wins and losses alike.
But just as we were ready to kick things off, the landscape changed.
AI exploded into the mainstream. Tools we were excited to use suddenly came with question marks. Social platforms and search engines started blacklisting AI-generated content or penalising it. We had no plans to use AI as it was so new, but it was uncertain what was and wasn’t acceptable in the short term. That made us pause.
We weren’t going to launch something that couldn’t be done right. So we took a step back. We waited. We watched. We tested. We learned.
Now, with platforms better understanding how to handle AI, and with clearer rules in place, we know the timing is right.
What Is The Passive Income Project?
This isn’t a course. There’s nothing to buy. We’re not trying to sell you a system or make you sit through a 10-hour webinar.
We’re doing the work in real-time, and we’re documenting everything so that you can copy what works, and learn from what doesn’t.
Think of it as a behind-the-scenes look at how real passive income streams get built, without the fluff or the hype.
Here’s what you can expect:
- 🛠 Every project will be low-cost or completely free to start.
- ⏳ Most will require just your time and consistency at the beginning.
- 📉 If it flops as we do it, you’ll see it.
- 📈 If it flies, you’ll know exactly how we did it.
- 💡 You’ll get insights into the tools, the thinking, the execution, and the results.
Where To Follow Along
We’ve set up all the channels you’ll need to follow the journey:
- 🐦 X (Twitter)
- 📺 YouTube
- 🌐 Website
We’re just getting started, so yes, some of those pages are a little bare right now. But that’s part of the point. You’ll get to see everything from day one. The groundwork. The growth. The grind. The wins. The flops. All of it.
What’s Next?
Very soon, we’ll be publishing the first set of projects we’re tackling. Every one of them can be started by anyone with a laptop and a little time. No paid courses. No expensive tools. No nonsense.
Just real, replicable routes to passive income.
So stay tuned.
We’re excited.
We’re focused.
And we’re ready to show you everything.
